Marketing

Chair: Janet Sczech, GVTC

Committee members: Greg Owens, Alcatel-Lucent, Tom Zanoli, GVTC; Sophia Ahmed, Hostopia; Dianna Linton, MTS Allstream; Jack Smith, North State Communications; Juan Vela, Calix; Brett Cousins, SaskTel; Matt Apps, TDS Telecom; Lisa LaBorde, BMMA

Goal: To improve the marketing of the association, both to potential, new member companies, and to additional individuals within existing member companies.

Committee members:
· Identify the opportunities and obstacles to be investigated
· Determine budget and set goals to include:

· Encourage promotion of the BMMA within one’s company (individuals from member companies to work on their successors).
· Create sessions and materials to spread the word.
· Gather and use testimonials.
· Recommend updates to the BMMA website
· Report out at Annual meeting.

The Executive Director will:
· Execute the committee’s recommendations.
· Report on results at the Annual meeting.